Anything marked "Consent required" only starts after you make a choice in the cookie banner. If you ignore the banner, it stays off. .
1. Account and billing
The minimum needed to open an account, invoice you and be able to help you.
Identity
Necessary- Example:
- First and last name, business name, role
- Why:
- Create your account, address you personally, provide support
- Legal basis:
- Performance of the contract
- Who receives it:
- Our hosting and database provider
- Retention:
- As long as the account exists, then 7 years if it appears on an invoice
Contact details
Necessary- Example:
- Email address, phone number, business address
- Why:
- Sign-in, service emails, support by phone or email
- Legal basis:
- Performance of the contract
- Who receives it:
- Email delivery and, for phone support, our telephony provider
- Retention:
- As long as the account exists
Billing data
Necessary- Example:
- VAT number, company registration number, billing address, plan, payment status
- Why:
- Issue invoices, apply VAT correctly, bookkeeping
- Legal basis:
- Legal obligation and contract
- Who receives it:
- Our payment provider, accounting and invoicing software
- Retention:
- 7 years (statutory tax retention)
Card details
Necessary- Example:
- Card number, CVC, expiry date
- Why:
- We never see this data. Payments run entirely at our payment provider.
- Legal basis:
- Not applicable, we do not process this
- Who receives it:
- Only the payment provider, never our systems
- Retention:
- We store nothing
2. Your business data
The content the platform works with. It stays yours and we sell none of it.
Locations and profiles
Necessary- Example:
- Location name, address, opening hours, category, Google profile ID
- Why:
- Fetch reviews, show performance, update profiles
- Legal basis:
- Performance of the contract
- Who receives it:
- Google, only for the profiles you connected
- Retention:
- As long as the account exists, then 30 days in backups
Reviews and replies
Necessary- Example:
- Star rating, review text, reviewer name as published by Google, your reply
- Why:
- Manage reviews, suggest replies, show sentiment and trends
- Legal basis:
- Performance of the contract
- Who receives it:
- The review platform and our AI provider when drafting a reply
- Retention:
- As long as the account exists
Uploaded files
Necessary- Example:
- Logo, photos, images for the website module, kiosk and Wi-Fi material
- Why:
- Display in your dashboard, widgets, emails and pages
- Legal basis:
- Performance of the contract
- Who receives it:
- Our storage and image provider
- Retention:
- Until you delete them, then 30 days in backups
Internal notes and settings
Necessary- Example:
- Notes on a review, language preference, tone of voice, reminder schedule
- Why:
- Make the platform work the way you set it up
- Legal basis:
- Performance of the contract
- Who receives it:
- Nobody outside our own infrastructure
- Retention:
- As long as the account exists
3. Your customers' data that you upload
Here you are the controller and we are the processor. We use this data only to carry out your instruction and never for ourselves.
Contact lists
Necessary- Example:
- Name, email address, phone number, visit date
- Why:
- Send the review requests and reminders you instruct
- Legal basis:
- Processing on your instruction, under our data processing agreement
- Who receives it:
- Our email and SMS delivery partners
- Retention:
- Until you delete them or close the account
Consent and delivery records
Necessary- Example:
- Timestamp, IP address, user ID, attestation text, opt-outs, delivery status
- Why:
- Prove sends were permitted and honour opt-outs
- Legal basis:
- Legal obligation and legitimate interest
- Who receives it:
- Only at the request of a regulator or carrier
- Retention:
- At least 4 years
Private guest feedback
Necessary- Example:
- Score, free text, optionally name or email address
- Why:
- Pass feedback to you so you can follow up
- Legal basis:
- Processing on your instruction
- Who receives it:
- Nobody outside our own infrastructure
- Retention:
- As long as the account exists
4. Usage, device and security
First-party data we need to keep the platform secure and to see where it breaks. This data does not go to ad networks.
Sign-in and session data
Necessary- Example:
- Sign-in times, session token, device type, two-step verification
- Why:
- Keep you signed in, prevent abuse and account takeover
- Legal basis:
- Performance of the contract and legitimate interest
- Who receives it:
- Our authentication provider
- Retention:
- Up to 12 months
IP address and log files
Necessary- Example:
- IP address, browser, operating system, page requested, timestamp
- Why:
- Security, abuse detection, enforcing limits, resolving outages
- Legal basis:
- Legitimate interest
- Who receives it:
- Our hosting and security provider
- Retention:
- Maximum 12 months
Error reports
Necessary- Example:
- Error message, page, browser version, technical stack trace
- Why:
- Find and fix bugs
- Legal basis:
- Legitimate interest
- Who receives it:
- Our error monitoring
- Retention:
- 90 days
First-party product statistics
Necessary- Example:
- Anonymous visitor ID, steps completed in the signup flow, features used
- Why:
- See where the product or the signup breaks, in aggregate
- Legal basis:
- Legitimate interest, first-party, no advertising use
- Who receives it:
- Nobody, this stays in our own database
- Retention:
- 14 months, then totals only
5. Marketing and measurement
These tools only start after you make a choice in the cookie banner. If you decline or ignore the banner, they stay off.
Google Analytics 4
Consent required- Example:
- Pages viewed, clicks, referring source, approximate country, anonymous ID
- Why:
- See which pages work
- Legal basis:
- Consent (analytics)
- Who receives it:
- Retention:
- 14 months
Google Ads
Consent required- Example:
- Ad click, conversion such as a trial signup, campaign ID
- Why:
- Measure which ads bring customers
- Legal basis:
- Consent (marketing)
- Who receives it:
- Retention:
- Up to 13 months
Meta Pixel
Consent required- Example:
- Page visit, signup, anonymous browser ID
- Why:
- Measure and target advertising on Facebook and Instagram
- Legal basis:
- Consent (marketing)
- Who receives it:
- Meta
- Retention:
- Up to 13 months
Newsletter
Consent required- Example:
- Email address, language, signup source, opens and clicks
- Why:
- Send the newsletter you signed up for
- Legal basis:
- Consent, with an unsubscribe link in every email
- Who receives it:
- Our newsletter provider
- Retention:
- Until you unsubscribe
Consent log
Necessary- Example:
- Your choice, timestamp, policy version, language, page
- Why:
- Be able to prove we respected your choice
- Legal basis:
- Legal obligation
- Who receives it:
- Nobody
- Retention:
- Up to 5 years
6. AI features
What goes to an AI model when you have a reply, post or summary drafted.
Text in an AI request
Necessary- Example:
- The review text, your business name and tone of voice, your own instruction
- Why:
- Draft a reply, post or summary
- Legal basis:
- Performance of the contract
- Who receives it:
- Our AI provider, solely to carry out your request
- Retention:
- Not retained by the model, the draft sits in your account
AI usage metering
Necessary- Example:
- Number of requests, model, token count, timestamp
- Why:
- Track limits and cost per account
- Legal basis:
- Performance of the contract
- Who receives it:
- Nobody
- Retention:
- 24 months
7. What we never collect
8. Do we sell your data?
No. We do not sell personal data and we do not share it with data brokers. Under US state privacy laws such as those of California, Virginia, Colorado, Connecticut and Texas: we do not "sell" personal information and we do not carry out "targeted advertising" based on data from your account. Ad measurement happens only on our public website and only with your consent.
9. Your rights
- Access the data we hold about you.
- Correction of incorrect data.
- Deletion of your account and data.
- Export of your data in a readable file.
- Objection to processing based on legitimate interest.
- Withdrawal of your cookie consent, at any time.
- Not being discriminated against for exercising a right.
You submit a request via support@recensioai.com or via the data deletion page. We respond within 30 days.
10. The full documents
This label is a summary and is meant to be readable. The full legal text is in the privacy policy, the cookie policy and the data processing agreement. In case of a difference, the full text prevails.
